Google Print Ads is an online marketplace that makes it easy for advertisers and agencies of all sizes to run ads in newspapers across the U.S. – whether you’re buying space in one paper or a hundred. Running newspaper ads with Google Print Ads is easy – you use a simple online interface to select newspapers and place bids for ad space in them. The papers you’ve selected approve or decline these bids (and give you direct feedback about their decisions). After your ad runs, you can see electronic copies of them on the page.

http://www.google.com/adwords/printads/

Or you could try a pay per call solution.